If you are a small/medium/large business owner who is actively using social media marketing WITHOUT any YouTube presence, then please allow me to ask: How was your trip to Mars?!
If social media is booming, video marketing is blooming and the cost is next to nothing. That's why; it boggles my mind why many businesses are not devouring their share of the YouTube Pie!
Even those who do end up with mediocre results only because they are unaware of few tips that can blast their YouTube visibility and their SEO. Not anymore!
Top 7 Insiders YouTube SEO Tips You Haven't Heard Of!
- Did you know that there are only four categories (News&Politics, Science&Tech, Howto&Style, and Gaming) that are listed in the advanced search functions? So, if your video is posted under any other category, it wouldn't be found if category searching is involved! The good news is that these four categories are very generic and you can probably tailor any of them to your video
- YouTube allows roughly 22 words for the description displayed on the query page. So, it's your best bet to ensure that your keywords are in the beginning of your description. A general description rule of thumb: too short and too lengthy descriptions are not recommended. Use keywords wisely within a moderately sized description that actually describes your video. (Some people include the most irrelevant video descriptions imaginable. Don't be one of them!).
- Make a video transcript which is a closed caption file. This will greatly help with search engine indexing. And, as an added bonus, it will enable deaf users to read through your video.
- Use your own material or any of YouTube's audio tracks collection. The last thing you need is being penalized for using a copyright material!
- Row file names make a difference. Make sure to optimize your video raw file name the same way you would optimize your video title.
- If you're putting a link in your video description, start it with http:// before the URL. It won't work otherwise!
- Become YouTube savvy by exploring YouTube API and YouTube RSS Feeds. You will be glad you did!
That's it for now! Try these tips and see your YouTube SEO explode in no time. To your success!
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